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AmiSights
Your Daily Dose of Business Financing Insight
Start your day here and let AmiSights keep your entrepreneurial flame lit.
Welcome to AmiSights, where business strategist, Ami Kassar of MultiFunding writes his daily blog. Ami shares insights about business growth, sustainability, financing market trends, inspirational messages and a little humor mixed with a dose of humility.


AmiSight 7/22: The Joy of Watching the Next Generation Build
There are plenty of milestones in life that bring satisfaction. Building a business. Hiring your first employee. Landing a big client. Paying off debt. Watching your team succeed. But I wasn’t prepared for how much joy I would get from watching my 24-year-old daughter, Charlotte, launch her own entrepreneurial venture, The Loyalty Lane. As entrepreneurs, we spend years solving problems, making payroll, taking risks, and wondering if we’re completely out of our minds. We don’t
Ami Kassar
2 min read


AmiSight 7/21: Hire Slow. Build Strong.
I recently came across this Wall Street Journal article about Bending Spoons, the software company behind brands like Evernote and WeTransfer. Last year, they reportedly received around 800,000 job applications and hired just 286 people. Most of us could never be that selective, but the lesson resonates. Every bad hire costs far more than salary. It consumes time, energy, culture, and momentum. I've learned that when we hire because we're under pressure, we often regret it. W
Ami Kassar
1 min read


AmiSight 7/20: A Hiring Paradox
I found this Washington Post article fascinating. Employers say they can't find qualified people, while many recent graduates can't find jobs. The issue isn't simply AI. It's a mismatch between what employers need and what many candidates bring to the table. At the same time, demographic shifts mean the long-term supply of workers is likely to get even tighter. (The Washington Post) It's a good reminder that a diploma is just the starting point. Curiosity, adaptability, commu
Ami Kassar
1 min read


AmiSight 7/17: Would You Build a House With One Tool?
If you were building a house, you wouldn't expect a single hammer to do every job. Different stages require different tools, and using the right one makes the project more efficient. Business financing is no different. Yet many business owners start and end their search with a single bank, assuming one lender will always have the best solution. Depending on your goals, whether you're buying a business, purchasing equipment, expanding operations, or strengthening cash flow, an
Ami Kassar
1 min read


AmiSight 7/16: The Financing Worked. Until It Didn’t.
Over the past few weeks, I’ve worked with two very different companies, one that acquired an existing business and another that launched a manufacturing startup. Different industries and different financing structures, yet both ended up facing the same challenge. Their financing got the deal done, but it wasn’t designed for what came next. One business lacked the working capital to buy inventory despite strong sales, while the other outgrew its line of credit because growth o
Ami Kassar
1 min read


AmiSight 7/15: Freedom Has Value Too
I recently read an interesting Inc. article by Bruce Eckfeldt about the mistake he believes he made after selling his company. Instead of taking all the value at closing, he accepted a multi-year earnout worth more than $1 million. He walked away in less than six months. His story isn't really about earnouts. It's about control. On paper, an earnout can increase the purchase price. In reality, it often means tying your future to decisions someone else will make. Your payout d
Ami Kassar
1 min read


AmiSight 7/14: Building a Mental Health Franchise: David Brunick’s Growth Story
In this episode of the AmiSights Podcast, we are joined by Fran Miller, Senior Director of Business Financing at MultiFunding, and Dr. David Brunick, Owner and Clinical Director of Ellie Mental Health. “I wanted to build a culture where therapists could thrive and feel very supported, and hire therapists that want to be in community with other therapists and have that kind of support and safety net behind them as they practice.” The three main points of this episode are: Buil
Ami Kassar
1 min read


AmiSight 7/13: Your Biggest Competitor May Not Be Who You Think
For years, fast-food chains competed against one another. Today, one of their biggest competitors isn't another restaurant—it's the prepared food section of the grocery store. As menu prices have climbed, consumers are increasingly picking up sushi, rotisserie chicken, sandwiches, and other ready-to-eat meals while doing their grocery shopping. They're getting convenience, quality, and value in one stop, a trend recently highlighted in Business Insider. It's a reminder that d
Ami Kassar
1 min read


AmiSight 7/10: The Best Businesses Never Stop Improving
“Every stage of business brings new problems to solve. Growth comes from staying curious, staying flexible, and continuing to improve what already works.” Every stage of business comes with new challenges. The problems may change, but the opportunity to grow is always there. The businesses that continue to succeed are the ones that stay curious, adapt when needed, and never stop improving. Instead of chasing constant reinvention, they build on what is already working and make
Ami Kassar
1 min read
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Ambler, PA 19002
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